Career Days Career Days

Career Day Kit

Getting involved in a local community event could do wonders for your business. If you are considering promoting your business to young people at a careers fair, here are some practical tips from our members:

Here are our tips for attending careers days

Company Communications

Company Communications

Think about the way you communicate; use plenty of images and don’t make anything too word heavy, young people generally respond better to visuals.

Get the Audience Involved

Get the Audience Involved

Involve the audience with an interactive activity. Make logistics relevant to young people by asking questions such as ‘what are you wearing and how did it get here?’ Or, set them a challenge to work out how to move a product, such as a phone, from China to the UK.

Take an Apprentice With You

Take an Apprentice With You

Potential apprentices respond well to current apprentices, valuing their opinion and insight. Why not show some success stories or even take a current apprentice with you.

Hands On Experience

Hands On Experience

If practical, invite interested students into your business to take a look around. Target their influencers, such as parents, schools and teachers to set up these visits.

Social Media

Social Media

Generally, apprentices don’t want to receive social media updates from companies in their leisure time. However, they are much more likely to follow and engage with you during a careers fair.

Case Studies

Case Studies

Provide case studies of former apprentices that have progressed within the sector and highlight the various career opportunities that could be available to them.

What’s In It For Me?

What’s In It For Me?

Demonstrate employee benefits and any other perks your company offers.

 

Promote the Industry

Promote the Industry

Refer to our booklet ‘Careers in Freight Forwarding’ to promote all of the positive reasons for considering a career in logistics.

Are you looking for an apprenticeship?

One of the big attractions of choosing a career in Freight Forwarding is the different pathways that your career could take you. Here you can read a range of case studies from established BIFA Members supporting this. You can also see top tips from existing apprentices as to why you should consider it.

Industry Insights from apprentices

What I love is that you never know what you’re going to get, every shipment is different and you don’t know what it’ll be until you open your emails in the morning. Every day is a learning curve.

Lizzy

My apprenticeship has given me a great platform for a career in logistics and provided a great alternative to University. I've learnt an immense amount from experienced colleagues and the positive feedback I've received from customers, both internally and externally.

Asif

Industry Insights from employers

I love bringing new people into this fascinating business as they always come with fresh ideas. I feel we should all be investing in the next generation of freight forwarders.

Ian Mallon, Managing Director, Neon Freight

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